Why Dieting Just Doesn’t Work

Why Dieting Just Doesn’t Work

Over hundreds and thousands of years, our ancestors developed adaptations to survive famine.  When faced with a dramatic shift in energy availability (i.e. decrease in food), the body responds with neurobiological, hormonal and metabolic changes.  So what does that...
Wake Up, Weight Watchers: The Dangers of Teen Dieting

Wake Up, Weight Watchers: The Dangers of Teen Dieting

You may have seen the recent Weight Watchers campaign that promotes free teen memberships starting in the summer of 2018. Weight Watchers is deploying a classic marketing technique—a free startup offer in the hopes that once hooked on the product, participants would...