by Melissa Gerson | Feb 22, 2018 | Blog
Over hundreds and thousands of years, our ancestors developed adaptations to survive famine. When faced with a dramatic shift in energy availability (i.e. decrease in food), the body responds with neurobiological, hormonal and metabolic changes. So what does that...
by Melissa Gerson | Feb 22, 2018 | Blog
You may have seen the recent Weight Watchers campaign that promotes free teen memberships starting in the summer of 2018. Weight Watchers is deploying a classic marketing technique—a free startup offer in the hopes that once hooked on the product, participants would...
